“We must design for the way people behave, not for how we would wish them to behave.”
ruth.horak@primas.atRuth Horak, MA
Consultant, trainer, project manager
QUALIFICATIONS & PROFESSIONAL EXPERIENCE
- Bachelor’s degree in “Tourism Management”, FH Wien der WKW; focus on “Congress and Conference Management”.
- Master studies “Digital Business Innovation and Transformation”, IMC FH Krems
- Project manager for process design in the pharmaceutical industry
- Project support for method transfer in the pharmaceutical industry
- Consulting project: Introduction of a resource management software
- Various consulting projects in process development and process optimization
- Trainer, Consultant, Interim Manager of Primas Consulting
- Industries: pharmaceutical industry, tourism, industrial sector, retail, energy, service industry
CURRENT FOCUS
- Classic and agile project management
- Process management: process design and optimization
- Strategy and organizational development
- Innovative workshop facilitation, virtual and physical (project) meetings and project collaboration
- Customer journey and customer experience
- Innovation management and Design Thinking
- Stakeholder management, Storytelling in business context, presentation and communication
