Primas CONSULTING - Costumer Relationship Management in Projects

Costumer Relationship Management in Projects

Bring balance to customer and company interests

Successful project managers act with an entrepreneurial approach. They do not only pay attention to the project´s tasks and the team, but especially to the relationship with their customers. Understanding the customers´perspective, recognizing and considering their specific needs and wishes without threatening the own project goals determines the success and quality of the relationship. These factors substantially contribute to the acceptance of the results and to customer satisfaction. 


Establish excellent customer and service orientation as guiding principle!



  • Different interests of customers
  • Customer service cycle and customer satisfaction
  • Successful communication strategies with customers
  • Finding the balance between „to please the customer in every way“ and „to focus on maximal project profit“
  • Pre-sales phase: creating confidence, presenting projects emphasing their benefits, winning tenders 
  • Project start-up phase: establishing a working relationship, agreeing rules
  • Project control: managing changes, finding a balance between customer-orientation and project goals
  • Project close down: evaluating relationships, developing customer references, making use of cross-selling opportunities
  • Post-project phase: leaving a lasting positive impression


Andreas Ranet


2 days


830 EUR + 20% VAT


  • 04.-05.03.2019 / Vienna


Download Seminarprogramm Grafik 
(Currently available
in german only)

Any questions? Please contact:

Mrs. Birgit Rattay
Tel. +43-1-533 23 34

Mrs. Charlotte Dannenberg
Tel. +43-1-533 23 34


If you are interested in customized in-house trainings please contact:

Christiane Eschberger, MSc
Tel. +43-1-533 23 34